FIFA asks not to single out attractive women in the crowd at World Cup games
The broadcasters are accused of sexism.
The anti-discrimination group Fare Network has been working with FIFA to monitor behavior at and around World Cup games, and its executive director Piara Powar said sexism had been the most significant problem at World Cup Russia 2018.
Associated Press pens that FIFA thought about solving the problem with sexism in the 2018 World Cup in Russia. The practice of showcasing attractive women at sporting events is a discrimination based on gender. FIFA’s diversity boss, Federico Addiechi, stated that FIFA has told its broadcast service to stop such practices.
Addiechi stated: “This is one of the activities that we definitely will have in the future—it’s a normal evolution,” and broadcast matches have already become better compared to the last World Cup in Brazil. Pre-tournament concerns that Russia 2018 would be tarnished by homophobia and racism have not materialized, but sexism has been an issue.